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In the realm of language services, it’s essential to grasp the distinctions between translation, localization, and transcreation. These three terms represent distinct approaches to adapting content for different target markets and audiences. In this …

Life science translation plays a crucial role in bridging language barriers within the global scientific community. Accurate and precise translations are essential to ensure that scientific information is effectively communicated across different lan …

Language Technology has become an essential part of global business, and the demand for skilled translators and localization experts is ever-increasing. If you’re interested in this field, you may want to consider investing in some good books to help …

How does cultural diversity influence translation and localization? Cultural diversity is an incredibly important topic to take into consideration in today’s globalized world. Recently there has been a lot of reflection on this topic and next month w …

5 brands that use transcreation to improve global marketing campaigns and customer experience In today’s interconnected world, it’s more important than ever for global companies to create marketing campaigns that can effectively reach consumers acros …

At this point, we all know the importance of building an online presence for your business. Digital marketing is crucial, as most people around the globe are connected to the internet. SEO is one of many marketing strategies used in the digital realm …

With new AI tools getting perfected and gaining popularity, businesses worldwide are questioning how it affects them. It’s no different in the translation industry. With the expansion of tools available on the market, it is important to think about h …

During this week, business and political leaders from different parts of the world met in Davos – Switzerland – at the World Economic Forum, an extremely important meeting for international politics and relationships. In 2023 the theme is “cooperatio …

Looking for great books to give you inspiration to start the year right? Here is a list we have put together, with our top 5 book about the translation industry globalization. All books can be found on Amazon for purchase. 1 – Found in Translation: H …

The translation industry is growing faster every year. Projections speculate a 20 billion dollar growth in the next four years. According to Nimdzi’s Report, the industry is expected to possibly be valued at USD 84.9 billion by 2026. So what are the …