April 30, 2020
When carrying out website localization, you should have an SEO strategy in place right from the start. If you include search engine optimization in the translation process, you’ll save time and resources, as you won’t have to make significant changes …
April 24, 2020
When hiring a translator or a language service provider for the first time, most companies don’t know what to expect. At the same time, they tend to minimize their role in the process, which can lead to misunderstandings pretty fast. Even the most s …
April 17, 2020
Never before has e-learning been so popular as in the past month. The pandemic has forced education to change, highlighting the benefits of digital learning and how it can revamp existing educational processes. In this context, e-learning localizatio …
April 10, 2020
For as challenging as the circumstances may be, any crisis also has the potential to bring new opportunities to the table. Surviving during and after the COVID-19 disaster is hard, especially for specialists working in the language service industry. …
April 2, 2020
News about AI translation quality has many companies planning to cut down translation costs. You may have even analyzed the financial implications of substituting many of the human resources in your localization project with machine translation. Afte …
March 27, 2020
A potential crisis might force drastic changes for all companies, regardless of their size or industry. However, that doesn’t mean you should put your expansion dreams in a drawer until better days come. Localization services can help you overcome th …
March 20, 2020
Translators may be solitary professionals who rarely leave their homes for their work, but they’re still affected by COVID-19 in more ways than one. Keep in mind that many talented linguists are working hard in translating medical research and data t …
March 14, 2020
Going global is no longer a trend just for large companies. Medium and small organizations can also find international partners and buyers to expand their businesses in foreign countries. The key to a successful global strategy is using localization …
March 7, 2020
Global brands need to take customers’ values and diverse cultures into account when pushing marketing campaigns in front of international audiences. Otherwise, marketing translation could fail to draw emotions and trigger the required action. The cu …
February 25, 2020
Are you planning to use video content to capture and retain the attention of an international audience? Then, you’ll have to integrate video translation services into your workflow, as well. The only thing better than video content is a localized vid …